Monday, May 31, 2010

Sahara remains sponsor of Team India

Sahara Group on Monday bagged the sponsorship rights of the Indian cricket team with a bid of over Rs 3 crore per match.
Sahara is incidentally the existing sponsors who spent Rs 400 crore over a four-year period for team sponsorship.
Six firms had purchased the bid form from the Cricket Board after it published a tender notice calling for bids for the Indian men's team, women's team, India A squad and the under 19 squad, but only Bharti Airtel and Sahara sent the security deposit (Rs 50 crore).

No comments:

Post a Comment

ebook